Cyclefest News

A weekend of family-friendly fun and a ‘Ride for All’

June 12 2017, Monday

A weekend of familyfriendly fun and a ‘Ride for All’ 

 Bangkok, 13 June 2017 – Thousands of cyclists across all ages are set to take to the roads of Pattaya this November when the Bangkok Bank CycleFest 2017 takes place on 11-12 November at Siam Country Club Pattaya Old Course.

A cycling and lifestyle event that celebrates the joy of mobility on two wheels, the Bangkok Bank CycleFest 2017 will see riders take part in a variety of ride categories over the two days. Ranging from individual timed rides and a 90-minute fun ride to a team time trial, there is a ‘Ride for All’ and plenty to do off the saddle with a village area that will include activities, outlets and eateries.

As the first event of its kind in Thailand, the event will offer riders of all abilities the opportunity experience a ride on a safe and secure circuit – complete with an amazing race pack that truly rounds out the experience.

Sponsored by Bangkok Bank, the CycleFest places a focus on the community and aims to provide children of Pattaya the opportunity to enjoy the freedom and fun of a bike. Riders signing up for the festival can choose to make a contribution to ‘Share the Ride’, a charity initiative that aims to purchase bikes and helmets for children from local children’s homes.

Joining the launch event were children from Banglamung Home for Boys, the recipient of 50 bicycles and helmets from the festival’s first contribution.

“As per the global trend in health and wellness, cycling has become one of the fastest growing sporting activities in Asia,” said Dr. Thaweeplap Rittapirom, Director and Executive Vice President of Bangkok Bank Public Company Limited. “With millions of cycling enthusiasts across the continent and in Thailand, bicycling events are growing more and more popular, and given the rise of the affluent middle class in Asia, we can expect the sport’s growth to accelerate dramatically in the near future.

“We are delighted to be supporting the inaugural CycleFest, which will be a wonderful weekend of activity for all. We are genuinely committed to help drive the growth of Thailand’s lively cycling scene in a safe way while also giving as many people as possible the chance to enjoy an activity that so many of us appreciate through our ‘Share the Ride’ scheme,” he added.

Bangkok Bank CycleFest 2017 offers seven different rides for cyclists of all ages and abilities on a 15.5km fully closed-road circuit around Siam Country Club Old Course. Organized by IMG, a global leader in sports, events, media and fashion, the festival promises to deliver the full experience of an international cycling event with an emphasis on enjoyment over competitive racing.

Adding his support to the mass participation event is former professional rider and Tour de France stage winner from Germany, Jens Voigt. A multi-event winner and former world record holder, Voigt enjoyed global popularity throughout his professional career, and few know better about the importance of riding safely and sensibly to get maximum enjoyment from the sport.

He said, “I am delighted to be an ambassador for this new cycling event here in Thailand. The growth of cycling in recent years, particularly across Asia, has been really impressive. To keep that going, we need to ensure people are educated about safe cycling, and the local communities and governments must do what they can to provide a safe cycling environment on the roads for everyone who wants to get active.”

Voigt will be back in Thailand for the main event in November alongside a host of local event ambassadors – including actor Nutt Devahastin Na Ayudhya, actor and singer Mos Patiparn Pataweekarn, and actress VarnVarn Aroonnapa Panichjaroon, all of whom also attended the launch at The EmQuartier today. They were part of a panel session that included three Bangkok Bank executives who are part of the bank’s very own cycling club and are aiming to drive the charity project by encouraging their colleagues to saddle up and enjoy the ride.

Organized by IMG, a global leader in sports, fashion, events and media, the festival promises to deliver the full experience of an international cycling event with an emphasis on enjoyment over competitive racing. Added Robbie Henchman, Senior Vice President, International Strategic Partnerships, IMG “We are grateful to have the support of Bangkok Bank to get the CycleFest into gear and are excited about what this event can offer riders of all ages and abilities in a beautiful, family-friendly setting.”

To sign-up and be part of the action at the Bangkok Bank CycleFest, go to www.bangkokbankCycleFest.com. The first 600 Bangkok Bank cardholders to register for the CycleFest will enjoy a privilege discount, 25% for Bangkok Bank Infinite or Platinum card and 20% for Bangkok Bank credit card and Be1st debit card holders, off each ride’s registration price. All riders have the option to support ‘Share the Ride’ with a donation during registration.

Bangkok Bank CycleFest is presented by Bangkok Bank with premium partners Daikin and GS Battery as well as support from EmQuartier.

Ride categories:

  • Masters (45 and older) 62 kilometers (4 laps), 3.5 hours
  • Open Male 62 kilometers (4 laps), 3.5 hours
  • Open Female 5 kilometers (3 laps), 3 hours
  • Fun Ride No set distance, 1.5 hours
  • Team 62 kilometers (4 laps), 3.5 hours

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About IMG

IMG is a global leader in sports, events, media and fashion, operating in more than 30 countries. The company represents and manages some of the world’s greatest sports figures and fashion icons; stages hundreds of live events and branded entertainment experiences annually; and is one of the largest independent producers and distributors of sports media. IMG also specializes in sports training; league development; and marketing, media and licensing for brands, sports organizations and collegiate institutions. In 2014, IMG was acquired by WME, a leading global entertainment agency.

About Bangkok Bank

Established in 1944, Bangkok Bank is one of the largest regional banks in Southeast Asia with total assets of approximately 2,944,230 Million Baht. Bangkok Bank is Thailand’s market leader in corporate and SME banking with the country’s largest retail customer base. It has 17 million accounts including business and retail customers, approximately 240 business centers and business desks, and a nationwide network of over 1,200 branches. The bank’s thriving self-service network, including ATMs and cash deposit machines, phone banking, and a convenient easy-to-use bilingual internet and mobile banking platform that enables customers to do fast, round-the-clock banking.

Bangkok Bank has the largest overseas branch network of any Thai bank and is the only Thai bank with a substantial presence in China, with branches in Beijing, Chongqing, Shanghai, Shanghai Free-trade Zone, Shenzhen and Xiamen.

The bank’s overseas branch network spans 15 economies, namely Cambodia, Cayman Islands, China, Hong Kong, Indonesia, Japan, Laos, Malaysia, Myanmar, Philippines, Singapore, Taiwan, United Kingdom, United States and Vietnam. Altogether the bank has 32 overseas branches and two wholly-owned subsidiaries, Bangkok Bank Berhad (BBB) and Bangkok Bank (China) Company Limited (BBC).

Bangkok Bank offers full commercial banking services, including arranging syndicated loans, debt securities underwriting, trade finance, project finance, custodial services, SME and merchant services and specialist industry advice.

The bank’s ongoing market leadership is due to its philosophy of developing a long-term supportive partnership with its customers. The complementary synergies between its corporate banking, investment banking, international banking, business and personal banking services enable the bank to offer personal and focused service as well as an impressive breadth and depth of services. Subsidiaries such as Bualuang Asset Management and Bualuang Securities PCL also enable the bank to develop investment opportunities which are available exclusively to Bangkok Bank customers.

About Siam Country Club Pattaya Old Course

Siam Country Club Pattaya Old Course is the first privately owned golf club in Thailand, founded by the late Dr. Thaworn Phornprapha, originally designed by I. Izumi. The golf course opened in 1971, and had hosted the Thailand Open 4 times together with many Asian Golf Circuits, and most recently after the renovation in 2007, becomes home of the LPGA in Thailand since 2007.